Batam, Indonesia –Swiss-Belhotel International has expanded its luxury hospitality portfolio with the debut of Riahi by Swiss-Belhotel Nirup Island, a private island resort located on Nirup Island, Batam, Indonesia. The new property introduces a 21-villa luxury accommodation concept positioned around privacy, personalised hospitality, and access to the island’s natural surroundings, while maintaining connectivity with Batam and Singapore.
The opening adds a new destination proposition to Swiss-Belhotel International’s portfolio as the group continues to operate and develop properties across multiple international markets. Riahi by Swiss-Belhotel is positioned within a secluded island setting, offering an accommodation model distinct from conventional city and commercial gateway properties. Its location places the resort within a short journey of Batam and Singapore, supporting its role as a destination accessible from two established regional locations.
The resort comprises 21 exclusive luxury villas, with accommodation designed to connect indoor living spaces with the surrounding tropical environment. Selected villas feature private swimming pools and panoramic ocean views, while all accommodations provide spacious living areas and contemporary amenities. The property is designed to accommodate couples, families, and groups of friends through an intimate villa-based format focused on private stays.
For Swiss-Belhotel International, the development forms part of a broader strategic direction for the region. Riahi by Swiss-Belhotel reflects the group’s vision to transform Batam beyond its traditional reputation as a commercial gateway and toward a lifestyle and luxury destination. The resort’s private island positioning provides the basis for this expansion, combining an exclusive accommodation product with marine, wellness, dining, and event facilities.
The property’s facilities extend beyond its villas to include a beachfront infinity pool and spa and wellness offerings. Guests can also access activities centered on the surrounding waters, including kayaking, paddleboarding, private yacht charters, and marine adventures. These facilities form part of the resort’s destination offering, with the island environment incorporated into the experience provided by the property.
Dining is another component of the resort’s operating proposition, with several venues offering international cuisine, fresh seafood, premium grills, and waterfront dining. The combination of accommodation, food and beverage, wellness, and marine activities provides multiple elements within the resort’s destination model, while its secluded location supports the property’s positioning around privacy and intimate stays.
Riahi by Swiss-Belhotel also incorporates private events and group-oriented use cases into its business offering. The resort has been envisioned as a venue for intimate weddings, private celebrations, corporate retreats, and weekend escapes from Singapore. These applications broaden the property’s commercial function beyond leisure accommodation by creating opportunities for private gatherings and corporate use within the island setting.
Enrico S.R Aji, General Manager of Riahi by Swiss-Belhotel, described the property as an environment designed to provide warmth, discretion, and quiet elegance from arrival. He said the resort was created to feel less like a traditional hotel and more like an exclusive coastal home, combining hospitality with the natural surroundings of Nirup Island. His remarks also highlighted the property’s focus on privacy, comfort, and considered service throughout the guest experience.
The resort’s location is central to its market proposition. Situated on a secluded island with a white-sand setting, Riahi by Swiss-Belhotel is accessible by boat from Batam while maintaining connectivity with Singapore. This geographic relationship gives the development a position within a regional travel corridor while allowing it to operate as a separate private island destination.
The launch also expands the geographical scope of Swiss-Belhotel International’s luxury offering in Indonesia. The group operates in 20 countries and manages more than 165 hotels, resorts, and projects across New Zealand, Australia, Indonesia, Asia, the Middle East, Africa, and Europe. Its regional presence includes offices in Hong Kong, New Zealand, Australia, China, Indonesia, the United Arab Emirates, the Philippines, Vietnam, Malaysia, and Thailand.
Within this portfolio, Riahi by Swiss-Belhotel introduces a hospitality format centered on a limited number of villas rather than a larger hotel inventory. The 21-villa scale, combined with private facilities in selected accommodations and access to island-based activities, establishes the operational framework of the new property. The development also adds a luxury resort component to Swiss-Belhotel International’s presence in Batam.
The property is supported by the wider Swiss-Belhotel International ecosystem, including the Swiss-Belexecutive Card (SBEC) loyalty programme. SBEC members receive benefits including discounts of 10% to 35% on rooms, dining, and other services across more than 165 hotels globally, alongside benefits such as priority check-in, complimentary upgrades, and late check-out.
Riahi by Swiss-Belhotel therefore enters the Batam market with a defined luxury resort model built around a private island location, a limited villa inventory, destination experiences, and access to Singapore and Batam. The development adds another property to Swiss-Belhotel International’s regional portfolio while supporting the group’s stated strategic direction of positioning the region as a lifestyle and luxury destination.