Wharf Hotels welcomes new group director for global sales
The appointment took effect on 1 December.
Hong Kong-based hospitality group Wharf Hotels has appointed Crystal Chan Busch as Group Director for Global Sales, effective 1 December.
As new group director for global sales, Busch will be responsible for the sales operations and strategies of the group's global sales offices in Hong Kong, China Mainland, Japan, Singapore, the Americas, the UK, and Europe.
Busch brings extensive experience in the hospitality sector, having previously worked as the Multi-Property Executive Director of Sales at Sands Resorts Macao. In this role, she directed sales operations for three integrated luxury resort brands comprising nine hotels, managed an international team, and oversaw a portfolio of over 10,000 rooms.
“Crystal’s expertise in driving sales across diverse markets will be invaluable as we continue to strengthen our presence and deliver exceptional value for our partners and guests. We look forward to her furthering our growth ambitions,” Holger Jakobs, Vice President for Sales & Marketing at Wharf Hotels said.
Wharf Hotels, a subsidiary of The Wharf (Holdings) Limited, owns and operates 16 hotels in Hong Kong, Mainland China and the Philippines across three brands including Maqo, Marco Polo Hotels and Niccolo Hotels.
As new group director for global sales, Busch will be responsible for the sales operations and strategies of the group's global sales offices in Hong Kong, China Mainland, Japan, Singapore, the Americas, the UK, and Europe.
Busch brings extensive experience in the hospitality sector, having previously worked as the Multi-Property Executive Director of Sales at Sands Resorts Macao. In this role, she directed sales operations for three integrated luxury resort brands comprising nine hotels, managed an international team, and oversaw a portfolio of over 10,000 rooms.
“Crystal’s expertise in driving sales across diverse markets will be invaluable as we continue to strengthen our presence and deliver exceptional value for our partners and guests. We look forward to her furthering our growth ambitions,” Holger Jakobs, Vice President for Sales & Marketing at Wharf Hotels said.
Wharf Hotels, a subsidiary of The Wharf (Holdings) Limited, owns and operates 16 hotels in Hong Kong, Mainland China and the Philippines across three brands including Maqo, Marco Polo Hotels and Niccolo Hotels.